The Spring/Summer 13 menswear runway season got off to a different start this time around with London launching a three-day showcase called London Collections: Men. It happened just before Pitti Immagine Uomo in Florence and the current men’s fashion week in Milan which will be followed by Paris as per usual.
Here’s why London matters. For starters, menswear has long relied upon fashion weeks in Milan and Paris almost omitting the men’s collections that show alongside womenswear in New York and London (which happen 3 months too late anyway). In menswear more-so than womenswear, it would seem that we are mostly looking at big luxury brands for direction.. and a lot of times that equates to a whole lotta suits. Emerging designers aren’t as well featured and that’s where London comes in. In just 3 days, more than a handful of brands made their mark, most geared towards the youth market. It felt refreshing not only as our first look at the season but as if youth culture is finally getting its platform in menswear. It doesn’t hurt that the timing is also spot on. Below are a few highlights from London.
This one is perhaps early to say, but a few designers signal a more FEMININE direction for menswear via sheer materials and a soft color palette.
Elsewhere designers featured inspiration taken from SoCal SKATERS.
SPORT reference was also strong with baseball and basketball jerseys.
A more sophisticated take was noted at Xander Zhou with a new FUTURIST direction.
In silhouette direction, BAGGY shapes were key on pants and shorts. James Long took the baggy direction even further with below-the-knee shorts.
The Milan F12 menswear runways were packed with endless outerwear options. The parka, which has been a best-seller from Spring to Fall, comes out on top once again catering to the luxury market and youth centric brands.
Another classic is the pea coat. A velvet style at Gucci adds a dose of glamor.
Shearling becomes a favored expression for jackets and coats alike.
While puffer jackets and vests have long been a winter favorite, quilting becomes a key styling detail especially applied to outerwear.
In the tailored universe, the overcoat is key, set to a variety of materials from tweeds and wools to leather. Double breasted overcoats look forward.
Followers of my blog may recall that I’ve mentioned the rise of the 3-button blazer since Prada did it back in Spring 11 and more recently last season. Here it comes AGAIN for Fall 12 becoming even more dominant in tailoring than before.
And while the double breasted suit is easily the most popular in Milan, the three piece suit makes a statement spanning both formal and casual styles.
Although TAILORING has been a big focus in Milan this week, a handful of designers feature unexpected knitwear items, such as knit pants and/or meggings.
Knit blazers make for a relaxed tailored look especially at Missoni.
On a heavier note, sweater coats as well as the new cardi-coat (often a belted cardigan hybrid) factor in to outerwear.
More than a handful of Milanese designers favor the classic double breasted suit for Fall 12 as a key tailoring direction.
Here’s something to cozy up to. Turtlenecks make a comeback for Fall 12 after checking out at retailers during Fall 11. Shawl collars, which have been emerging in knitwear find a home on shawl collar cardigans.
Thinking of capes, Fall 11 womenswear comes to mind, but certainly not menswear. That is until now. Admittedly this is a very FORWARD direction for Fall 12 and rest assured that more commercial hits are on the way. Dolce & Gabbana present capes next to their lavish baroque embellishment for a novelty expression. Speaking to the more commercial end, Ermenegildo Zegna incorporates shorter shapes set to an outdoors aesthetic, something a larger majority of retailers could relate to.